Home » News » OTM growth ‘concerns’ Zoopla, says Ian Springett previous nextProducts & ServicesOTM growth ‘concerns’ Zoopla, says Ian SpringettThe head of OTM remains confident his firm’s website will become the number two portal by January 2016 as the website passes the 5,000 offices milestone.PROPERTYdrum31st March 20150539 Views OnTheMarket (OTM) Chief Executive Ian Springett (left) insists that web traffic to the OTM website has proved “buoyant” in March, despite accusations to the contrary, thanks largely to a multi-million pound advertising campaign that has provided “outstanding results.”Responding to claims by competitor portal Zoopla that web traffic to OTM last week, based on Hitwise data, fell by 25 per cent compared to the previous week, Springett insisted that the data is “inaccurate” and that OTM “stand by every figure we have previously quoted.”“Zoopla’s concerns about the growth of OTM at their expense are apparently increasing,” he said. “On March 6th and 7th, we passed the two million mark of unique users. Contrary to Zoopla’s claims, the traffic levels have remained buoyant throughout March. The results of our multi-million pound marketing campaign are continuing to emerge and the property-seeking public are appreciating the faster, cleaner, fresher search experience which OTM offers.”Lawrence Hall of Zoopla (right) insists that over the past couple of weeks “things have gone from bad to worse for OTM” with traffic falling “notably from an already low base and very low engagement levels per visit”, but Springett remains confident OTM will become the UK’s number two property portal by the start of next year.He continued, “Ultimately, the property-seeking public and the agents themselves will decide over time which portals deliver the most value. We remain confident in becoming the number two portal by January 2016.”Meanwhile, OTM, which was launched on 26 January, announced this week that its membership has now grown to more than 5,000 contracted estate and letting agent offices, with some agents opting to advertise their new-to-market properties exclusively on OTM at least 48 hours in advance of displaying them on any other property portal.Mr Springett added, “Our membership base is continuing to grow along with our momentum as agents realise that OTM is the best place to market their clients’ properties with its slick and fast search and results pages which are free from intrusive third party advertising and unhelpful data. What’s more, agents recognise the benefits of a mutual organisation which is working to reduce portal fees for its members over time.“We are producing quality leads for estate and letting agents and we have also been told by many members that having removed their properties from their less effective portal, it has become obvious just how many leads were previously duplicated and leaving Zoopla has had no impact on their business.”portal OnTheMarket web traffic Zoopla March 31, 2015The NegotiatorWhat’s your opinion? Cancel replyYou must be logged in to post a comment.Please note: This is a site for professional discussion. Comments will carry your full name and company.This site uses Akismet to reduce spam. Learn how your comment data is processed.Related articles 40% of tenants planning a move now that Covid has eased says Nationwide3rd May 2021 Letting agent fined £11,500 over unlicensed rent-to-rent HMO3rd May 2021 BREAKING: Evictions paperwork must now include ‘breathing space’ scheme details30th April 2021
The number of applications to Oxford for 2015 entry has risen sharply. Oxford have received 18,325 applications for approximately 3,100 places this year, representing a substantial five percent increase from 12 months ago, when there were 17,484 applications for the same number of places.Cambridge have not revealed their exact figures for this year, but have confirmed they are not expecting to see an increase in the 16,720 applications made for 3,300 places that they received for 2014 entry.It is believed that many students have been deterred by Cambridge’s decision to introduce more stringent entry requirements at A Level.The University of Oxford commented, “through our outreach activities Oxford aims to attract talented candidates from as wide a range of backgrounds and schools as possible. We are pleased that today’s figures suggest we are succeeding in encouraging more bright students than ever before to apply to Oxford.”The fall in Cambridge applications comes as the university tightens entry requirements for science courses.It has been suggested that the advice given by schools has contributed to the widening gap between Oxford and Cambridge applications, with Alexi Andriopoulos, a PPEist at Univ saying, “the head of the Oxbridge admissions at my school said don’t apply to Cambridge if you don’t average 89 UMS at AS whereas Oxford is worth a go as long as you’ve got decent GCSE results.”However, Lucjan Kaliniecki, a human scientist at St. Catz, disagrees, stating, “I think prospective students aren’t so fickle that they are attracted to the most colourful leaflet worded in the cuddliest tone. I applied to Oxford rather than Cambridge because of the course and nothing else.”Oliver Wright, a first year at Lincoln, thinks that students looking to avoid the tough A Level results demanded by Cambridge might be to the detriment of state educated pupils, saying, “if anything this development makes Oxford more inaccessible: it just means Oxford are looking at things like confidence when being interview and performance in pre interview tests all of which tend to favour people who can be specially coached, rather than performance in exams. This might discourage state school applicants.”It is not just Cambridge applications that are down on last year: UCAS reports that in the month of October 56,360 applications were made to all institutions, representing a reduction of three percent from the year before, with the number of English students showing considerable decline to its lowest level in over five years in contrast to the increase in applications from foreign students. There has also been a marked decrease in the number of students applying for medical and veterinary courses.With Oxford increasingly holding the claim of being more over-subscribed than Cambridge, there are worries from some students that the daunting numbers will put off some prospective applicants, with one student saying, “It’s all very well and good to get one over on Cambridge, but if it scares off future applicants who would thrive at Oxford then surely the news isn’t actually very positive, especially if the combination of tough entry grades at Cambridge and tough numbers at Oxford means Oxbridge applications fall overall.”
Record Store Day has revealed the list of exclusive releases for their 2019 celebration, set to go down on Saturday, April 13th at independent record stores nationwide.The Grateful Dead has two scheduled releases, as the band will issue their previously announced Sage and Spirit compilation as well as The Warfield, San Francisco, CA 10/9/80 & 10/10/80 in both 2-CD and 2-LP formats. Jerry Garcia also has two separate Record Store Day releases on deck, including Jerry Garcia Band’s Electric On the Eel and a live collaboration from 1975 featuring Garcia, David Nelson, Frank Wakefield, Brantley Kearns, and Pat Campbell.Other highly anticipated releases include The Allman Brothers Band‘s Bear’s Sonic Journals: Fillmore East. Feburary 1970; Bob Dylan‘s original test recording of Blood On The Tracks; Janis Joplin‘s Woodstock Sunday August 17, 1969 celebrating her Woodstock performance; Tedeschi Trucks Band‘s High & Mighty; Jeff Tweedy‘s Warmer; Pearl Jam’s Live At Easy Street and many more.Head here to see the full list of Record Store Day’s 2019 list of exclusive releases.
The Colombian Military Forces managed to capture the leader of the Revolutionary Armed Forces of Colombia’s (FARC) 1st Company, Mobile Column, Daniel Aldana , an Army spokesman reported on May 2. The detainee who is identified as alias “La Bruja” (The Witch), was the FARC contact in the areas of Mogui, Montañitas, Mataplano, La Galleta and Tumaco’s urban center, in addition to being aka “Rambo’s” –the Daniel Aldana Mobile Column’s leader– trusted man. The operation was carried out in the municipality of Tumaco, Nariño, where soldiers from the 32nd Mobile Brigade obtained the location of the narco-terrorist, who was finally captured after several months of intelligence work. By Dialogo May 06, 2013 The Witch had been in the organization for over 13 years, and was in charge of logistical support to obtain medicine, supplies, war material and communication for the FARC mobile column. He also performed combat intelligence tasks, such as locating troops in the area of operations in order to plant mines and perpetrate terrorist attacks on public force members.
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